When most people think of a small business or home based business the last thing they usually think about is something that has global reach and potential. These images are more often associated with large corporations that advertise on a national or international scale, i.e., McDonald’s, General Motors or Microsoft. A few years ago this would have been true, but with the advantages of the internet even the smallest of small businesses can now market products to their own niche groups and reach potential customers worldwide. The limitations for growth are only within the minds of any given individual. Start small, think big, and take practical steps toward your goals. Here are some tips on how you can advertise globally for free online and play the same game that the big boys do.Before the internet age if a business owner wanted to advertise he or she had to pick something from the traditional offerings of the times, i.e. newspapers, magazines, periodicals, radio, or television. All of these forms of promotion had, and still have a price–and sometimes a very costly one. With the advent of the internet, and most recently social media sites like YouTube, Facebook, MySpace and Twitter any person, regardless of finances can advertise any product, any service or any business around the world without it costing a cent. This has opened up a wide field of opportunity for the budding entrepreneur to start a business from the corner of an office or small room of a house, and expand it to global proportions. All an individual needs is a product, a way to deliver it, and an advertising campaign that can attract potential customers locally, nationally and internationally. Luckily, global advertising is accessible to anyone with the desire to learn online marketing techniques, and the diligence to create a promotional campaign uploading videos to video sharing sites like Google and Yahoo, networking online via popular social networking sites like Facebook, and even writing articles like the one that you are reading that can drive tons of traffic to your website. Don’t be left out in the dark ages of yester year’s advertising. If you have a small business or a home based one, go global and reach out to an audience that is looking for the products that you are selling.